creative-economy-is-the-future-of-india,-says-union-minister

Creative economy is the future of India, says Union Minister

Union Minister of State (MoS) for Information and Broadcasting L. Murugan.

Union Minister of State (MoS) for Information and Broadcasting L. Murugan. | Photo Credit: Akhila Easwaran

The Minister of State for Information and Broadcasting Dr. L. Murugan, said here on Sunday (February 2, 2025) that creative economy was the future of India.

Speaking at the valedictory and the award distribution ceremony of Paridrishya, a two-day international festival of short films and documentaries, organised by the Mysuru Cinema Society, Dr. Murugan said even Prime Minister Narendra Modi has a similar opinion and the Government was giving it a push.

The event was held at the Karnataka State Open University campus in the city and Dr. Murugan said that the central government, through NFDC, was making efforts to take the country’s entertainment industry to a global level.

He said with the objective of  promoting the Creative Economy, the National School of AVGC (Animation, Visual Effects, Gaming, and Comics) will soon be established in Mumbai.

Expressing confidence that the film industry, especially in the current OTT era, will experience rapid development, Dr. Murugan said that the industry must always progress while keeping society’s welfare and the nation’s culture in mind.

 He highlighted that Indian films are making a global impact through their storytelling, technology, and filmmaking techniques, citing the examples of popular films such as Kantara, RRR, and Baahubali. ‘’India has become a global hub for storytelling, with its epics like the Ramayana and Mahabharata’’, he added.

The country will also host the Audio-Visual Entertainment Summit this year in a bid to make India a global leader in the creative economy and the summit will complement all types of media, said the Minister.

Traditional media, TV, gaming, and social media are also being encouraged and 100 young talents will be supported at the International Film Festival in Goa, he added. Dr. Murugan said arrangements have been made in several cities, including Bengaluru, for post-production work for Hollywood films.

Praising the efforts of Mysuru Cinema Society and the Paridrishya Film Festival, the Minister distributed awards and certificates to the winners of various competition, held as part of the festival.

The two-day event had more than 3000 entries from 109 countries and 26 awards were announced. Submissions included 985 films from India, 413 from Iran, 138 from Spain, 137 from France, 108 from Brazil, 99 from China, 91 from Indonesia, 88 from Turkey, 82 from the U.S., and 81 from Italy, among others. Additionally, 73 Kannada short films and documentaries were featured.

Dr. Jagannath Shenai, a social entrepreneur; Dr. G.R. Chandrashekhar, president of Mysuru Cinema Society; Padmavati S. Bhat, secretary and others were present.

Published – February 03, 2025 08:29 am IST